This whole business started with a Christmas present.
One year, we were trying to find a fun shirt for our Grandpa and kept running into the same problem. AI-generated, low-effort designs that looked pretty tragic. So instead of buying something soulless, we designed our own. That gift turned into a bigger question: why are the shirts for the things we love always so bad?
We love trading card games. We love nerd culture. We love game nights, tournaments, and everything in between — but the merch? No drip. None. And that didn’t sit right with us. Our hobbies deserve better than generic clip-art and ugly fonts.
So we thought… why don’t we do this?
What started as a fun project quickly became a brand. We’re not just business owners — we’re a couple who genuinely love this world and wanted to make apparel that actually feels good to rep what you love.
If you see us at your local store, a tournament, or a Nexus night — come say hi.
We’ll be the ones trying to bring the drip to the draw phase.
Cheers!
Abe & Ellen.
Have a question?
We have answers! Get in touch with our team.
Tees for the hobbies you won’t shut up about.